WHAT YOU WILL RECEIVE
Our SEO services generate results.
Let’s make it easier for your customers to find you before they find your competitors. Attract interested visitors seamlessly to your business.
Save on your Marketing Budget
Our SEO influences popular search engines to send interested visitors your way. This organic search means less ad spend.
Data Driven Strategy
Our experts are also data analysts. Our strategic SEO efforts leverage quality data to boost your brand on SERP rankings.
Technical, Semantic, and More
Our SEO initiatives cover all modern SEO techniques. Your website will benefit from on-page and off-page optimization.
The new year is almost here. Make sure your website is ready.
Making sure your website is ready for 2022 is a must. Talk with our experts for free and see how Summit can help.
What every business owner should know.
Transparency and integrity are core values at Summit that we take very seriously. To help business owners find a design firm that fits them best, we’ve created a FAQ of questions we’re frequently asked about.
Have any additional questions that we didn’t cover? Feel free to reach out and our experts will be happy to answer your questions.
SEO is a wide range of techniques that help a website influence search engines to serve relevant information to interested visitors. Like all computer technology, the field is full of buzzwords and acronyms. Here’s a short list of common terms you may here from us or other designers:
- SEO stands for Search Engine Optimization. SEO lets your website get more traffic by influencing the way Search Engines understand your website.
- Search Engines are services and websites that let visitors search the internet for relevant topics. When we talk about Search Engines, we’re usually talking about Google, Bing, Yahoo, and AOL.
- ROI stands for Return on Investment. The ROI of your investments are how much you make based on the amount of money you’ve spent. The goal of your SEO strategy is to earn more through the strategy than what you’ve paid to have the SEO strategy implemented.
- Organic Growth is a way to improve the number of people that view your business’s website without running ads. You can think of organic to mean natural or without paying for growth.
- SERP is an acronym that stands for Search Engine Results Page. This is a page that you see when you type in a question to Google and you see all the results. Since SEO is centered on boosting your SERP ranking, the results page is mentioned. A lot.
- SERP Rankings is the position of your website in a SERP page for a particular keyword or phrase. Let’s say you typed in: “Best Website Designers of 2021” and we were the first listing. That would make our SERP ranking 1 for that search phrase.
- Keywords are just key phrases that you may target when implementing your SEO strategy. “Professional SEO Agency” may be a phrase of key words you want to target when someone searches that phrase in a Search Engine.
The short answer: you get what you pay for. An expert is going to know what you need and is backed with years of experience.
You sure can learn a thing or two about Search Engine Optimization from online tutorials. Learning SEO from tutorials will get you the basics, but the real test is designing and implementing these strategies in real world conditions. Trust us, you don’t want to leave the SEO on your site to a first-timer.
A professional website design and digital marketing agency knows what to look for, where to include it, and how to make it work for your business when implementing an SEO strategy for a website. You can be a part of the development process but still have time to build your business.
The short answer: the content you have displayed on your website may be working against you. SEO strategies can work around the content you love so that your site is your own, but better at attracting clients.
Like every thing that’s our own – we understand that you’ve probably grown to love your content. It’s your website, after all, and we respect that the content you’ve created may have taken days to perfect just to your liking.
Our strategy is to make sure your website behaves efficiently and is something that you love. Our designers take care of modifying the content you have but still keeping it your own.
The short answer: it depends on your business, the industry your business is in, and the goals you have for your website.
SEO provides your website with sustainable organic growth. This level of growth allows your traffic and analytics to increase at a consistent rate to improve the number of visitors you have. These visitors may in-turn interact with your brand and make purchases in-store or on your site.
Running advertising is like supercharging this process. You pay the Search Engines to put your links first. Depending on your goals, you may want to run ads targeting some keywords while also using SEO to grow on other keywords. You may want to use both SEO and advertising to focus on the same keywords if there’s enough competition for it!
